BIG3 Basketball League
BIG3 Co-Founders, Ice Cube and Jeff Kwatinetz retained Positive Impact to help organize and manage the professional 3-on-3 basketball league. During the ten week season, Positive Impact handles venue operations, game production, game day operations, coordinating in-game graphics and entertainment, assisting in team, player and talent coordination on game day and works with the broadcast partner to ensure timings are executed efficiently.